Imagine legendary surrealist artist Salvador Dali personally welcoming you to the Salvador Dali Museum, even sharing observations on current events and the motivations behind his masterpieces. The Dali Museum in St. Petersburg, Florida announced, on the 30th anniversary of the artist's death, that it will celebrate Dali's art and legacy with "Dali Lives," a groundbreaking experience to be unveiled exclusively at The Dali on the 115th anniversary of the artist's birth, May 11, 2019.
Visitors to the Museum will have the opportunity to learn more about Dali's life and work from the person who knew him best: the artist himself. Using an artificial intelligence (AI)-based cutting edge technique, the new "Dali Lives" experience employs machine learning to create a version of Dali's likeness, resulting in an uncanny resurrection of the mustached master. Visitors will for the first time be able to interact with an engaging lifelike Salvador Dali on a series of screens throughout the Museum.
"Dali was prophetic in many ways and understood his historical importance," says Dr. Hank Hine, executive director at The Dali. "He wrote, If someday I may die, though it is unlikely, I hope the people in the cafes will say, 'Dali has died, but not entirely.' This technology lets visitors experience his bigger-than-life personality in addition to our unparalleled collection of his works."
The Dali partnered with Goodby Silverstein & Partners of San Francisco (GS&P) to bring the master of Surrealism to life. The Museum began this immersive project by collecting and sharing hundreds of interviews, quotes, and existing archival footage from the prolific artist. GS&P used these extensive materials to train an AI algorithm to "learn" aspects of Dali's face, then looked for an actor with the same general physical characteristics of Dali's body. The AI then generates a version of Dali's likeness to match the actor's face and expressions. To educate visitors while engaging with "Dali Lives," the Museum used authentic writings from Dali himself - coupled with dynamic present-day messages - reenacted by the actor.
Source and top image: Salvador Dali Museum Inc